Financial Institutions

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Email Marketing for Financial Institutions

Though email newsletters are thought to be mainly a marketing tool, it’s also effective for financial public relations management during crisis situations. Email marketing for financial institutions pose a low investment risk and managers at financial institutions face relatively small costs to enter into and launch newsletter email marketing campaigns.

The recent global financial crisis has caused many anxieties in all business fields. In these troubled times, constant communications with customers are necessary as they need reassurances that their investments, savings and other funds are safe. GraphicMail offers email marketing for financial services, which is a cost-effective communication medium.

Calculate what your monthly sends will cost and we'll recommend the right strategy for you. With GraphicMail you can create a pricing plan that suits your budget!

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There is little risk and we have great low cost features such as:

If you need to distribute emails regularly in great volume, you can even have your own dedicated server. And through our excellent relationships with Internet Services Providers who have white-listed our services, GraphicMail ensures a high deliverability rate.

Email newsletters are particularly effective when financial institutions are well adjusted to the difficulties that their clients are dealing with. Use financial newsletters to deliver content that offers sound advice and which address common cash-flow problems.
We provide you with a large variety of free email templates to pick from, which you can further customise or style according to your own specifications with our 2011 Editor.
List management tools - Articles can be distributed to the media and customers simultaneously with multiple list broadcasting, saving on time, effort and personnel and letting you focus on more critical operations.
GraphicMail’s anti-spam checker will guarantee that you can craft marketing messages that will arrive securely in your subscribers’ inbox without being accidentally blocked or lost in a spam box.
Perform test sends to see how successful your subject lines are at winning the viewers' attention and segment your recipients according to their interests.

For years, financial services and insurance providers have been profiting from email marketing - and their email newsletters have among the highest open and click-through rates of any industry that makes use of the GraphicMail email marketing tools.

GraphichMail’s feedback tools let you view your resulting successes

Reports and stats - Online tracking lets marketing personnel to check the responses and feedback of each delivery. Email newsletters get high open rates across both business and consumer channels with a high average open and click-through rate in the financial sector.

The email newsletter form, content and delivery system is one of the most preferred information sharing metods for both business-to-business and business-to-client in the world.

Email Benchmark White Paper

Benchmark email marketing statistics offer a glimpse into the broad performance of the industry across various sectors and regions. Learn how to improve your campaign performance.

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